PLAIN FOLKS- By using the plain-folks technique, speakers attempt to convince their audience that they, and their ideas, are "of the people." The device is used by advertisers and politicians alike.
This German poster stating “Echalte Deine Arbeltskraft” is a use of Plain folks propaganda which translates to “Labor comrades, you work with us. Keep up your strength!”. The propagandist highlights the fact that even common individuals who aren't fighting in the war are sill part "of the people" who are contributing to the war force. The propagandist tries to convince the common man who is shaking hands with the soldier to continue to help out with the war effort. The propagandist also shows that the factory worker is just as important as the soldier, symbolizing that they are working on the same cause, even though the soldier is actually fighting in the war.
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